I'm still kind of in vacation mode and will be for the next few weeks as it feels like we are hauling through summer. I'm trying to make the most out of it - we only have so many "nice" days here in New England, you know! My little family and I will be embarking on another camping adventure in the next week, which means plenty of opportunity to discover new thrift shops along the way.
Read MoreCustomers love hitting that order button and receiving their package quickly. I know so because I get loads of reviews from my Etsy customers thanking me for such a speedy delivery!
Offering a fast turnaround on shipping out orders can help you make more sales, so if you're hesitant to tighten up your processing times, I want you to consider these points…
Have you ever used Etsy’s Quick Edit feature to do things like spruce up your active listings or quickly add tags and titles to drafts?
With this feature, you can now edit certain aspects of your listings without having to click into each one individually, edit, then hit Save. Every second counts!!
Last week while I was doing some much needed deep cleaning of the house (boo), I made the most out of my time and caught up on the latest Etsy Success podcast episode where the lovely and super knowledgeable Dayna Isom Johnson talked about Etsy sales trends for 2021.
If you’re not paying close attention to Dayna’s trend reports each quarter, you may be missing out on some opportunities to boost your shop’s sales and exposure! Although I will admit, I’m not one to quickly jump on trends because I like what I like and I want to stay true to my brand, but there are always takeaways I can apply to my vintage shop, whether it’s utilizing popular keywords or sourcing more of a category that I already stock.
There were several key takeaways from the podcast that I believed were relevant to us vintage sellers so I jotted them down and of course added my own spin. The episode is only about 30 minutes long so take a listen for yourself after reading my enhanced cliff’s notes. Read on!
Read MoreLet’s talk about sourcing vintage during the pandemic! Our livelihoods have been impacted and we’ve had to adapt and find creative ways to keep up our inventory and stay relevant. I know this topic can get controversial given that everyone is making their own choices about risk so I’m going to focus on alternative ways to source other than what may be your usual routine of the thrift store and estate sale circuit several times a week. Read on, this is a good one!
Read MoreDon’t ignore USPS rate increases!
USPS rates for 2021 go into effect on January 24th!
Even though the latest round of USPS rate hikes don't seem like a big deal, they add up and will impact your profit margins if you are offering "free" shipping or a flat rate price to make your listings more attractive to potential customers. Read on!
Read MoreWhen I recently polled fellow vintage sellers about the aspects of their shops that they struggle with the most, one of the common themes was shipping, and the answers spanned from how to package items correctly to where to buy postage to how to set up shipping profiles, and so on and so on...🤯
Shipping is a tough nut to crack and it’s taken me years to figure it out and I’m still constantly looking for ways to optimize my strategy to save time and money. And when I say constantly, I mean it!
I think back to those early days of selling on Etsy and I’m embarrassed by how I didn’t take shipping seriously and how I neglected to take it into account towards my shop’s overall strategy (um wait, I had no strategy 😩). Oh how many hours I wasted and so much profit down the drain over the years! 🤦🏼♀️😭
So I know shipping isn’t really anyone’s favorite topic but we all have to deal with it - let’s try to shift our mindset and fall in love with it instead of dread it, shall we? 👁❤️📦👍🏼
Keep reading!
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